Scream Pretty Australian jewellery is finding its way onto the bods of some very hot celebs across the Nation and waay beyond; Actresses, writers, bloggers, influencers, make-up artists, activists, entrepreneurs and more. Strong, stylish women, each and everyone. Tag us on Instagram @screamprettyaustralia. We LOVE to see all of you in our pieces.

   

   

The curated ear is the trend for multiple ear piercings filled with a mix of huggie hoops, tiny studs, hoops and singles. In fact anything goes...the more ear candy the better. It's an Ear Party!

Scream Pretty have embraced this trend with a selection of our own mismatched studs and a growing collection of huggie hoops, singles and larger hoops.

Sophie Quy, buyer of fine jewellery at NET-A-PORTER says 'Pioneered by designers like Maria Tash, Anita Ko, and Yvonne Léon, there's no doubting that piercing is huge. This trend has led us to see a lot more single earrings, and earrings that can be worn alone or in multiples to create a beautiful delicate curated assortment in and around the ear.'

Maria Tash was the front runner of the tiny earring, multiple piercing trend, but it's been a runaway success with celebrities and fashion gurus, and now more and more of us are experimenting with extra piercings and diverse earring collections.

 A “curated ear” is for the woman who wants to show off her individuality, and bravery (some of these piercings hurt!) . The new rules of jewellery, be brave be different and have fun.

Follow us on Insta to see more and show us how you wear your curated ear just  #screamprettyonme

From 2020, Scream Pretty Australia uses recycled sterling silver as the base for all our pieces.

It's THE earring trend right NOW. The Single earring trend. A mixy matchy world of jewellery and we LOVE it. Why? It's a mix of nostalgia for some & retro appreciation for others. For everyone this trend evokes a punky rebellious attitude; a signal that you’re forging your own path. Some remember the thrill of leafing through Teen Mags and seeing 80's icons smash out of the norm with a sexy punk look that blew our adolescent minds.

Queen Madonna of SASSland ruled this look in the early 80's. The Single cross hoop earring was her signature piece. Instantly this look became iconic and the earring, a style classic. 

By '87, the boys were getting in on this trend. George Michael stole Madonna's style, added designer stubble and a Motorcycle jacket to create an image that came to define his life.

Next came an avalanche of 80's heart-throbs wearing the Single Earring trend. Johnny Depp & Rob Lowe amongst others wore their Single Cross (or Tusk) to prove they were edgy, bad boys. ALL the girls just wanted to have fun with them.

At the very end of the 80's the Single Earring trend enjoyed its final hurrah with an epic display of Statement Single by Janet Jackson and her Rhythm Nation. Her Single Key Hoop Earring hit all the right notes.

But then, the 90's decided to leave the trend in the past. An odd appearance of a single feather earring did occur but HUGE hoops, chandelier earrings and chokers RULED this decade. The noughties decorated itself with all the 'bling bling'. Ice ruled the jewellery roost & then Carrie Bradshaw wore her Name necklace #instantclassic

By the early 2010's, huge hoops were too ghetto and bling stopped being a thing. On a new wave of post-post-punk anti-establishment sentiment, the Single Earring trend began to re-emerge. Then, Hermione, er, sorry Emma Watson walked the red carpet in 2014 rocking leather, a punky attitude and a Single Earring. Cue audible gasps from fashionistas across the globe.

The trend was reborn. By 2017, the couture catwalks were awash with Single earrings. Fashion Darlings such as Tibi and Mary Katrantzou paraded huge statement single earrings.

 And then the boy with the Pearl Earring, Harry Styles completed the Trend Cycle's full 360 turn with this sassy style statement.

The Single Earring Trend is BAAACK and we are OBSESSED.

Scream Pretty Australia's world of single earrings expands every week. We have Chain Pearl Drop Singles aka Emma W, lightning bolts, clam shells, shooting stars.... 

Turquoise Spikes, Mix Tapes.....

and of course, the Classic Cross. 

All these charming charm options hang from a classic high-quality, high-gloss huggie hoop made from 18ct Gold or Solid Sterling Silver. Scream Pretty is THE one-stop shop for the Single Earring trend and we feel prety damn smug about that. Watch this space for even more very sooooon.

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What's NEW?

We've designed 3 new Coin Pendants for SS20 on a Heads or Tails theme (with.a bit of cheek). The booty inspiration for this piece came from a painting by 19th Century Swiss artist Felix Vallotton. A gorgeous statement piece with pleasing weight and 2D buttocks (how often d'you get to say that?) that will layer dramatically with longer fine chains and chunkier chain profiles.

(We like Big Butts and We Cannot Lie)

Rings on every Finger

This trend has been swirling around ever since Johnny Depp ROCKED the look. A less Piratey look has developed recently (thank da Lord) with delicate, sparkly bands and chunky statement Signet rings flashing all over dem fingers. 

 

(If you like it then ya should put loads of rings on it)

So there we are, some highlights from SS19, and teeny sneak peak of some designs that aren't even live yet ...

Our next blog will cover the pressing seasonal issues of party sparkle, gifting and even (if we can dare to imagine the sartorial flavours of 2020) cast our eye into the future, jewellery trends wise.

Keep Cool you beauties x Polly & Jessica x

If you are new to ear cuffs, here is a quick guide to putting them on, and styling them as part of a curated ear. The best thing about ear cuffs, anyone can wear them, as you don't require piercings!

Step one - Slide Ear Cuff onto upper ear.

Find the thinnest section of cartilage on the upper ear, pull outwards to flatten slightly. Slip the ear cuff onto the ear at this point.

One side of the cuff should sit on the front of the ear, the other behind the ear.

Scream Pretty ear cuffs should not be squeezed onto the ear - the opening on the fixed shape ear cuff should fit all ears.

TIP - use a mirror for the first few times until you get the feel for it.

Step two - Position the Ear Cuff

Once the cuff is comfortably on the ear, rotate inwards and slide downwards towards your lobe, it will natural find a comfortable nook to sit on your ear.

The ear cuff will be positioned midway along the outer rim of your ear, just above the earlobe.

Step three - Check the fit of the Ear Cuff.

Give the ear cuff a small tug outwards. If it is fitted correctly it wont come off!

Step four - Styling your ear Ear Cuff

The curated ear trend - is made for ear cuffs. Stack multiple ear cuffs together for impact. Match up with tiny studs or hoops for an everyday look. Get creative, you can even wear ear cuffs on the lobe!

Step Five - Removing an Ear Cuff

To remove your ear cuff, hold your ear, and flatten the cartilage just above the lobe, rock the cuff up and over the 'bump' of cartilage and it should just slip off!

NB: Our slim sparkling ear cuffs are delicate pieces of jewellery and fitting them correctly will ensure they don't get damaged or bent. The opening is big enough to slip on most ears if fitted as above